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Research HubSoftware & Cloud ServicesZeta Global Holdings Corp. (ZETA)
Open Live 3-Statement Model
Coverage:KVYODDOGCRWDNOWSNOWPLTRADBECRMPANWNETSHOPMDB
SEC 10-K / 10-Q Equity ResearchSoftware & Cloud ServicesTicker: ZETA

Zeta Global Holdings Corp. (ZETA) DCF Valuation & Fundamental Primer

Zeta Global Holdings Corp. (ZETA) currently trades at $21.67 with an enterprise value of $3.50B. Our proprietary institutional model rates Zeta Global Holdings Corp. at 53/100 (Grade: B · Mixed Fundamental Profile). The current market price prices in an implied 5-year revenue CAGR of 39.8% vs. historical growth of 28.6% (Aggressive Growth Expectations Priced In).

GDA Quality Score
B53/100
Mixed Fundamental Profile
Share Price / DCF Base
$21.67 / $14.90
Enterprise Value
$5.17B
TTM Revenue
$1.01B (+28.6%)
Gross Margin
54.7%
Rule of 40 Score
37.7%
EV / TTM Revenue
5.1×
Structural Moat: Enterprise Software & Cloud Services Switching Costs & Recurring Workflow Integration
Key Growth Catalyst: AI workflow automation, multi-module expansion across enterprise cohorts, and operating margin leverage at Zeta Global Holdings Corp..

Institutional fundamental teardown of Zeta Global Holdings Corp. (ZETA) covering SEC 10-K/10-Q cash flow conversion, SBC dilution friction, and Reverse-DCF valuation hurdles.

Seed ZETA in Interactive 3-Statement Model
Jump to Section:1. DCF Valuation & Sandbox2. Quality Scorecard3. Reverse-DCF Hurdle4. 5-Year Forecast5. Peer Multiples6. Multiple Stress Test7. Investor FAQ8. Sector Peers
Section 1 · Intrinsic Valuation Engine

Zeta Global Holdings Corp. (ZETA) 3-Scenario DCF Valuation Range

WACC: 10.0% · Terminal Growth: 2.5% · Diluted Shares: 246.3M
bear Case DCFSensitivity
$5.97
Implied Equity Value:$1.47B
vs Current ($21.67):-72.5%
base Case DCFPrimary Benchmark
$14.90
Implied Equity Value:$3.67B
vs Current ($21.67):-31.3%
bull Case DCFSensitivity
$28.62
Implied Equity Value:$7.05B
vs Current ($21.67):+32.1%
Interactive What-If DCF SandboxSim Rule of 40: 38.6%

Stress-test ZETA's 5-year growth, target FCF margin, WACC, terminal methodology, and SBC/dilution friction in real time.

Seed Custom Drivers in /model
1-Click Regimes:
28.6%
2%Hist: 28.6%50%
10.0%
5%Base: 10%45%
10.0%
6.5%Base: 10%14.5%
2.5%
1.0%Implies 13.7× Y5 FCF4.0%
Accounting Lens:
Simulated Implied Price$16.22
Spread vs Market-25.2%
Simulated EV$3.83B
Effective FCF Margin10.0%
Simulated 5-Year Cash Flow Trajectory (Unlevered FCF vs. Discounted PV)Cumulative 5Y PV: $823.3M
Year 1$1.29B
FCF:$129.3M
PV:$117.6M
Year 2$1.66B
FCF:$166.3M
PV:$137.5M
Year 3$2.14B
FCF:$213.9M
PV:$160.7M
Year 4$2.75B
FCF:$275.1M
PV:$187.9M
Year 5$3.54B
FCF:$353.8M
PV:$219.7M
Enterprise Value Composition Bridge$3.83B

Split between 5-Year Explicit Cash Flows and Discounted Terminal Value

5Y Explicit PV: $823.3M (21.5%)Terminal PV: $3.00B (78.5%)
(+) Balance Sheet Cash & Equivalents+$366.2M
(−) Total Debt Obligations−$196.3M
(=) Implied Equity Value (246.3M shs)$4.00B

2D Institutional Valuation Sensitivity Heatmap

Implied share price & upside/downside spread across 25 valuation states (Current Price: $21.67).

WACC \ Terminal1.5%2.0%2.5%3.0%3.5%
8.5%
$18.04
-17%
$19.17
-12%
$20.50
-5%
$22.07
+2%
$23.96
+11%
9.3%
$16.19
-25%
$17.09
-21%
$18.12
-16%
$19.31
-11%
$20.72
-4%
10.0%
$14.68
-32%
$15.40
-29%
$16.22
-25%
$17.15
-21%
$18.23
-16%
10.8%
$13.41
-38%
$14.00
-35%
$14.67
-32%
$15.41
-29%
$16.26
-25%
11.5%
$12.34
-43%
$12.83
-41%
$13.38
-38%
$13.98
-35%
$14.67
-32%
Section 2 · Fundamental Underwriting

Institutional Software Quality Scorecard (53/100 · Grade B)

Mixed Fundamental Profile

Viable recurring software business but carries notable dilution, lower margins, or higher leverage.

Cash Conversion13 / 25
Actual: 9.2% marginTarget: Target: ≥100%

Positive FCF but lower conversion efficiency due to capex or timing

Dilution Friction10 / 25
Actual: 19.4% of RevTarget: Target: ≤8%

Elevated equity dilution; SBC consumes substantial operating cash flow

Unit Economics8 / 25
Actual: 55% GM / R40: 38%Target: Target: ≥75% GM / ≥40% R40

Sub-par gross margins; higher cost of delivery or hardware/services mix

Balance Sheet22 / 25
Actual: +$169.9M Net CashTarget: Target: Net Cash > 0

Positive net cash cushion; self-funding operations with zero insolvency risk

Core Investment Strengths & Moats

  • Net cash positive: $169.9M balance sheet buffer

Key Operational & Dilution Risks

  • Substantial SBC dilution drag: SBC is 19.4% of revenue ($195.0M)
  • Lower software gross margins (54.7%), indicating higher hosting or service delivery drag
Section 3 · Expectations Investing

Reverse-DCF Solver: What Growth is Priced Into ZETA?

Aggressive Growth Expectations Priced In

The current share price demands 39.8% 5-year CAGR (56.7% net of SBC & dilution)—a +11.2% acceleration over historical run-rate (28.6%). Any growth slowdown risks valuation multiple contraction.

Implied 5-Year Revenue CAGR
39.8%
Required to justify $5.17B EV
Historical Run-Rate CAGR
28.6%
Audited multi-year top-line trajectory
Growth Hurdle Spread
+11.2%
Implied hurdle minus historical growth
Implied FCF Margin @ Hist. Growth
13.5%
Steady-state FCF margin needed at current CAGR
Institutional Dilution-Adjusted Hurdle Lens

Headline Reverse-DCF ignores Stock-Based Compensation (19.4% of revenue) and annual share dilution (2.3%/yr). Accounting for both requires 56.7% 5-year revenue CAGR to justify $21.67/sh on a true per-share economic cash flow basis.

True Economic Hurdle56.7%
SBC & Dilution Hurdle Tax+16.9% / yr
Section 4 · 5-Year Forecast Schedule

Zeta Global Holdings Corp. (ZETA) 5-Year Fundamental Forecast

Customize in Live Engine
Statement Line ItemTTM Audited BaseTTMY1Y2Y3Y4Y5
Revenue$1.01B$1.01B$1.29B$1.66B$2.14B$2.75B$3.53B
Gross Profit$550.1M$550.1M$707.3M$909.4M$1.17B$1.50B$1.93B
Operating Income (EBIT)$-59.7M$-59.6M$-76.7M$-98.6M$-126.8M$-163.0M$-209.5M
Stock-Based Compensation (SBC)$195.0M$195.0M$250.7M$322.4M$414.5M$532.9M$685.1M
Unlevered Free Cash Flow (FCF)$92.1M$92.1M$118.4M$152.3M$195.8M$251.7M$323.7M
SBC-Adjusted True Cash Flow$-102.9M$-102.9M$-132.3M$-170.1M$-218.7M$-281.1M$-361.5M
Section 5 · Relative Valuation Multiples & Regression

Software & Cloud Services Peer Comparables & Rule of 40 Regression

Click any peer node or ticker to open its dedicated equity research report

Rule of 40 vs. EV / Revenue Multiple Regression

OLS Fit: EV/Rev = -22.6 + 0.68 × (Rule of 40) · R² = 78%

Stocks below the gold regression line trade at a discount relative to their Rule of 40 compounding efficiency.

ZETA Actual vs. Reg. Multiple5.1× vs 2.9× fair
Reg.-Implied Share Price$12.52 (+77.4% Premium)
0×6×12×18×24×5%20%34%49%63%Rule of 40 Score (Revenue Growth % + Unlevered FCF Margin %) →EV / TTM Revenue (×)▲ Attractive Alpha Zone (Discount to Efficiency)▼ Valuation Premium ZoneZETANOWWDAYCRMDDOGSNOWHUBS
ZETAZeta Global Holdings Corp.·Rule of 40: 37.7%·Actual EV/Rev: 5.1×·Regression Fair Multiple: 2.9×
+77.4% Above Trendline (Premium)Open ZETA Report
CompanyTickerMarket CapTTM RevenueGross MarginFCF MarginRule of 40SBC % RevEV / Rev
Zeta Global Holdings Corp.ZETA$5.34B$1.01B54.7%9.2%37.7%19.4%5.1×
ServiceNowNOW$152.61B$10.98B79.2%31.1%54.2%15.9%13.9×
Workday, Inc.WDAY$50.35B$8.00B75.0%27.4%43.9%19.0%6.4×
SalesforceCRM$217.10B$37.90B77.2%32.8%42.8%8.4%5.8×
DatadogDDOG$46.05B$2.68B80.8%31.1%57.7%21.3%17.4×
Snowflake Inc.SNOW$71.79B$3.63B66.5%25.2%57.7%40.8%20.0×
HubspotHUBS$19.89B$2.63B85.0%21.3%52.7%19.2%7.7×
Peer Cohort Median Benchmark (N=6)78.2%29.2%53.5%19.1%10.8×
Section 6 · Downside Protection & Multiple Sensitivity

EV / Revenue Multiple Compression Stress Test

Multiple ScenarioEV / RevenueImplied Enterprise ValueImplied Equity ValueImplied Share PriceDelta vs Current
Current Multiple5.1×$5.17B$5.34B$21.670.0%
-20% Multiple Compression4.1×$4.13B$4.30B$17.47-20.0%
-35% Multiple Compression3.3×$3.36B$3.53B$14.33-35.0%
Software Baseline Floor (5.0× EV/Rev)5.0×$5.03B$5.20B$21.10-2.7%
Section 7 · Investor Diligence FAQ

Frequently Asked Questions: Zeta Global Holdings Corp. (ZETA) Valuation

What is Zeta Global Holdings Corp. (ZETA)'s intrinsic DCF valuation and implied share price?

Based on audited SEC 10-K/10-Q filings and a 5-year 3-statement discounted cash flow (DCF) model, Zeta Global Holdings Corp. (ZETA) has a Base Case implied value of $14.90 per share (with a Bear Case of $5.97 and a Bull Case of $28.62), compared to its current price of $21.67. The model discounts projected free cash flows at a 10.0% WACC and a 2.5% terminal growth rate.

What is Zeta Global Holdings Corp. (ZETA)'s Rule of 40 score and Free Cash Flow margin?

Zeta Global Holdings Corp. achieves a Rule of 40 score of 37.7%, combining a 28.6% revenue growth run-rate with a 9.2% TTM free cash flow margin on $1.01B in trailing twelve-month revenue. In the Software & Cloud Services peer cohort, the median Rule of 40 benchmark is 53.5%.

What revenue growth rate is priced into ZETA stock according to Reverse-DCF analysis?

At $21.67 per share (Enterprise Value of $5.17B), our Reverse-DCF solver indicates the market is pricing in a 5-year implied revenue CAGR of 39.8%, compared to Zeta Global Holdings Corp.'s historical CAGR of 28.6%. Overall market expectations are rated as "Aggressive Growth Expectations Priced In".

How does Zeta Global Holdings Corp. compare to Software & Cloud Services software peers?

Zeta Global Holdings Corp. (ZETA) earns an institutional Software Quality Score of 53/100 (Grade B — Mixed Fundamental Profile). Across its Software & Cloud Services peer group (NOW, WDAY, CRM, DDOG, SNOW), the cohort trades at a median EV/TTM Revenue multiple of 10.8× and a median gross margin of 78.2%.

How does Stock-Based Compensation (SBC) impact Zeta Global Holdings Corp. (ZETA)'s valuation?

Zeta Global Holdings Corp. recorded $195.0M in TTM stock-based compensation (19.4% of revenue). When treating SBC as a cash-equivalent compensation expense, Zeta Global Holdings Corp.'s SBC-adjusted free cash flow yield is -1.9%, scoring 10/25 on our Shareholder Dilution Friction pillar.

Section 8 · Sector Coverage Universe

Related Software & Cloud Services Equity Research Reports

View All Coverage
NOWServiceNow, Inc.
DCF Valuation, Rule of 40 & SEC Filing Teardown
WDAYWorkday, Inc.
DCF Valuation, Rule of 40 & SEC Filing Teardown
CRMSalesforce, Inc.
DCF Valuation, Rule of 40 & SEC Filing Teardown
DDOGDatadog, Inc.
DCF Valuation, Rule of 40 & SEC Filing Teardown
SNOWSnowflake Inc.
DCF Valuation, Rule of 40 & SEC Filing Teardown
HUBSHubSpot, Inc.
DCF Valuation, Rule of 40 & SEC Filing Teardown

Model Zeta Global Holdings Corp. (ZETA) Live in the Autonomous Financial Engine

Stress-test Zeta Global Holdings Corp.'s revenue growth, gross margin, R&D capitalization, and WACC assumptions in real time, or retain Golden Door Asset for institutional M&A and software diligence.

Open ZETA Interactive 3-Statement ModelRetain Institutional Research Advisory

Research only — not investment advice. Figures are sourced from public SEC EDGAR Form 10-K and 10-Q filings and institutional modeling assumptions. Past performance is not indicative of future results.