Golden Door Asset
Contact Us

Golden Door Asset

Investing in financial software.

Solutions

  • Advisory
  • Benchmark
  • Enterprise
  • Financial Engine
  • Investing

Resources

  • Research Hub
  • Database
  • Playbook
  • Checklist
  • Roadmap
  • Training
  • Readiness
  • Audit
  • Executive

Company

  • About Us
  • LLM Info
  • Contact Us
  • Text Agent

Legal

  • Privacy
  • Terms
© 2026 Golden Door Asset. All rights reserved.
Research HubSoftware & Cloud ServicesAlteryx, Inc. (AYX)
Open Live 3-Statement Model
Coverage:KVYODDOGCRWDNOWSNOWPLTRADBECRMPANWNETSHOPMDB
SEC 10-K / 10-Q Equity ResearchSoftware & Cloud ServicesTicker: AYX

Alteryx, Inc. (AYX) DCF Valuation & Fundamental Primer

Alteryx, Inc. (AYX) currently trades at $48.26 with an enterprise value of $3.81B. Our proprietary institutional model rates Alteryx, Inc. at 88/100 (Grade: A+ · Elite SaaS Compounder). The current market price prices in an implied 5-year revenue CAGR of 18.6% vs. historical growth of 22.6% (Fairly Priced to Fundamentals).

GDA Quality Score
A+88/100
Elite SaaS Compounder
Share Price / DCF Base
$48.26 / $55.60
Enterprise Value
$3.27B
TTM Revenue
$542.8M (+22.6%)
Gross Margin
78.6%
Rule of 40 Score
45.6%
EV / TTM Revenue
6.0×
Structural Moat: Enterprise Software & Cloud Services Switching Costs & Recurring Workflow Integration
Key Growth Catalyst: AI workflow automation, multi-module expansion across enterprise cohorts, and operating margin leverage at Alteryx, Inc..

Institutional fundamental teardown of Alteryx, Inc. (AYX) covering SEC 10-K/10-Q cash flow conversion, SBC dilution friction, and Reverse-DCF valuation hurdles.

Seed AYX in Interactive 3-Statement Model
Jump to Section:1. DCF Valuation & Sandbox2. Quality Scorecard3. Reverse-DCF Hurdle4. 5-Year Forecast5. Peer Multiples6. Multiple Stress Test7. Investor FAQ8. Sector Peers
Section 1 · Intrinsic Valuation Engine

Alteryx, Inc. (AYX) 3-Scenario DCF Valuation Range

WACC: 10.0% · Terminal Growth: 2.5% · Diluted Shares: 73.1M
bear Case DCFSensitivity
$24.97
Implied Equity Value:$1.83B
vs Current ($48.26):-48.3%
base Case DCFPrimary Benchmark
$55.60
Implied Equity Value:$4.06B
vs Current ($48.26):+15.2%
bull Case DCFSensitivity
$99.50
Implied Equity Value:$7.27B
vs Current ($48.26):+106.2%
Interactive What-If DCF SandboxSim Rule of 40: 45.6%

Stress-test AYX's 5-year growth, target FCF margin, WACC, terminal methodology, and SBC/dilution friction in real time.

Seed Custom Drivers in /model
1-Click Regimes:
22.6%
2%Hist: 22.6%50%
23.0%
5%Base: 23%45%
10.0%
6.5%Base: 10%14.5%
2.5%
1.0%Implies 13.7× Y5 FCF4.0%
Accounting Lens:
Simulated Implied Price$55.60
Spread vs Market+15.2%
Simulated EV$3.81B
Effective FCF Margin23.0%
Simulated 5-Year Cash Flow Trajectory (Unlevered FCF vs. Discounted PV)Cumulative 5Y PV: $874.4M
Year 1$665.4M
FCF:$153.0M
PV:$139.1M
Year 2$815.8M
FCF:$187.6M
PV:$155.1M
Year 3$1.00B
FCF:$230.0M
PV:$172.8M
Year 4$1.23B
FCF:$282.0M
PV:$192.6M
Year 5$1.50B
FCF:$345.8M
PV:$214.7M
Enterprise Value Composition Bridge$3.81B

Split between 5-Year Explicit Cash Flows and Discounted Terminal Value

5Y Explicit PV: $874.4M (23.0%)Terminal PV: $2.93B (77.0%)
(+) Balance Sheet Cash & Equivalents+$350.1M
(−) Total Debt Obligations−$94.4M
(=) Implied Equity Value (73.1M shs)$4.06B

2D Institutional Valuation Sensitivity Heatmap

Implied share price & upside/downside spread across 25 valuation states (Current Price: $48.26).

WACC \ Terminal1.5%2.0%2.5%3.0%3.5%
8.5%
$61.61
+28%
$65.36
+35%
$69.74
+45%
$74.91
+55%
$81.11
+68%
9.3%
$55.53
+15%
$58.48
+21%
$61.87
+28%
$65.81
+36%
$70.43
+46%
10.0%
$50.53
+5%
$52.90
+10%
$55.60
+15%
$58.67
+22%
$62.22
+29%
10.8%
$46.35
-4%
$48.29
+0%
$50.47
+5%
$52.93
+10%
$55.73
+15%
11.5%
$42.81
-11%
$44.42
-8%
$46.21
-4%
$48.21
-0%
$50.46
+5%
Section 2 · Fundamental Underwriting

Institutional Software Quality Scorecard (88/100 · Grade A+)

Elite SaaS Compounder

Exceptional unit economics, disciplined equity dilution, and fortress balance sheet.

Cash Conversion25 / 25
Actual: 1000% of EBITTarget: Target: ≥100%

Elite deferred revenue float; FCF exceeds operating income by >20%

Dilution Friction16 / 25
Actual: 13.2% of RevTarget: Target: ≤8%

Standard software SBC dilution; modest equity transfer to employees

Unit Economics25 / 25
Actual: 79% GM / R40: 46%Target: Target: ≥75% GM / ≥40% R40

Elite Tier-1 SaaS compounder with high gross margin and superior Rule of 40

Balance Sheet22 / 25
Actual: +$255.6M Net CashTarget: Target: Net Cash > 0

Positive net cash cushion; self-funding operations with zero insolvency risk

Core Investment Strengths & Moats

  • High-grade cash conversion: FCF is 1000% of EBIT driven by upfront annual collections
  • Top-quartile software unit economics: 78.6% gross margin and 45.6% Rule of 40 score
  • Net cash positive: $255.6M balance sheet buffer

Key Operational & Dilution Risks

    Section 3 · Expectations Investing

    Reverse-DCF Solver: What Growth is Priced Into AYX?

    Fairly Priced to Fundamentals

    Market implies 18.6% annual revenue growth over next 5 years (30.3% dilution-adjusted), in line with company run-rate.

    Implied 5-Year Revenue CAGR
    18.6%
    Required to justify $3.27B EV
    Historical Run-Rate CAGR
    22.6%
    Audited multi-year top-line trajectory
    Growth Hurdle Spread
    -4.0%
    Implied hurdle minus historical growth
    Implied FCF Margin @ Hist. Growth
    19.8%
    Steady-state FCF margin needed at current CAGR
    Institutional Dilution-Adjusted Hurdle Lens

    Headline Reverse-DCF ignores Stock-Based Compensation (13.2% of revenue) and annual share dilution (1.8%/yr). Accounting for both requires 30.3% 5-year revenue CAGR to justify $48.26/sh on a true per-share economic cash flow basis.

    True Economic Hurdle30.3%
    SBC & Dilution Hurdle Tax+11.7% / yr
    Section 4 · 5-Year Forecast Schedule

    Alteryx, Inc. (AYX) 5-Year Fundamental Forecast

    Customize in Live Engine
    Statement Line ItemTTM Audited BaseTTMY1Y2Y3Y4Y5
    Revenue$542.8M$542.8M$665.4M$815.8M$1.00B$1.23B$1.50B
    Gross Profit$426.6M$426.6M$523.0M$641.2M$786.1M$963.8M$1.18B
    Operating Income (EBIT)$12.5M$12.5M$15.3M$18.8M$23.0M$28.2M$34.6M
    Stock-Based Compensation (SBC)$71.6M$71.6M$87.8M$107.7M$132.0M$161.9M$198.4M
    Unlevered Free Cash Flow (FCF)$124.8M$124.8M$153.0M$187.6M$230.0M$282.0M$345.8M
    SBC-Adjusted True Cash Flow$53.2M$53.2M$65.2M$79.9M$98.0M$120.2M$147.3M
    Section 5 · Relative Valuation Multiples & Regression

    Software & Cloud Services Peer Comparables & Rule of 40 Regression

    Click any peer node or ticker to open its dedicated equity research report

    Rule of 40 vs. EV / Revenue Multiple Regression

    OLS Fit: EV/Rev = -31.4 + 0.84 × (Rule of 40) · R² = 82%

    Stocks below the gold regression line trade at a discount relative to their Rule of 40 compounding efficiency.

    AYX Actual vs. Reg. Multiple6.0× vs 6.8× fair
    Reg.-Implied Share Price$53.88 (11.1% Discount)
    0×6×13×19×25×5%20%34%49%63%Rule of 40 Score (Revenue Growth % + Unlevered FCF Margin %) →EV / TTM Revenue (×)▲ Attractive Alpha Zone (Discount to Efficiency)▼ Valuation Premium ZoneAYXNOWWDAYCRMDDOGSNOWHUBS
    AYXAlteryx, Inc.·Rule of 40: 45.6%·Actual EV/Rev: 6.0×·Regression Fair Multiple: 6.8×
    11.1% Below Trendline (Attractive)Open AYX Report
    CompanyTickerMarket CapTTM RevenueGross MarginFCF MarginRule of 40SBC % RevEV / Rev
    Alteryx, Inc.AYX$3.53B$542.8M78.6%23.0%45.6%13.2%6.0×
    ServiceNowNOW$152.61B$10.98B79.2%31.1%54.2%15.9%13.9×
    Workday, Inc.WDAY$50.35B$8.00B75.0%27.4%43.9%19.0%6.4×
    SalesforceCRM$217.10B$37.90B77.2%32.8%42.8%8.4%5.8×
    DatadogDDOG$46.05B$2.68B80.8%31.1%57.7%21.3%17.4×
    Snowflake Inc.SNOW$71.79B$3.63B66.5%25.2%57.7%40.8%20.0×
    HubspotHUBS$19.89B$2.63B85.0%21.3%52.7%19.2%7.7×
    Peer Cohort Median Benchmark (N=6)78.2%29.2%53.5%19.1%10.8×
    Section 6 · Downside Protection & Multiple Sensitivity

    EV / Revenue Multiple Compression Stress Test

    Multiple ScenarioEV / RevenueImplied Enterprise ValueImplied Equity ValueImplied Share PriceDelta vs Current
    Current Multiple6.0×$3.27B$3.53B$48.260.0%
    -20% Multiple Compression4.8×$2.62B$2.87B$39.31-20.0%
    -35% Multiple Compression3.9×$2.13B$2.38B$32.59-35.0%
    Software Baseline Floor (5.0× EV/Rev)5.0×$2.71B$2.97B$40.62-17.1%
    Section 7 · Investor Diligence FAQ

    Frequently Asked Questions: Alteryx, Inc. (AYX) Valuation

    What is Alteryx, Inc. (AYX)'s intrinsic DCF valuation and implied share price?

    Based on audited SEC 10-K/10-Q filings and a 5-year 3-statement discounted cash flow (DCF) model, Alteryx, Inc. (AYX) has a Base Case implied value of $55.60 per share (with a Bear Case of $24.97 and a Bull Case of $99.50), compared to its current price of $48.26. The model discounts projected free cash flows at a 10.0% WACC and a 2.5% terminal growth rate.

    What is Alteryx, Inc. (AYX)'s Rule of 40 score and Free Cash Flow margin?

    Alteryx, Inc. achieves a Rule of 40 score of 45.6%, combining a 22.6% revenue growth run-rate with a 23.0% TTM free cash flow margin on $542.8M in trailing twelve-month revenue. In the Software & Cloud Services peer cohort, the median Rule of 40 benchmark is 53.5%.

    What revenue growth rate is priced into AYX stock according to Reverse-DCF analysis?

    At $48.26 per share (Enterprise Value of $3.27B), our Reverse-DCF solver indicates the market is pricing in a 5-year implied revenue CAGR of 18.6%, compared to Alteryx, Inc.'s historical CAGR of 22.6%. Overall market expectations are rated as "Fairly Priced to Fundamentals".

    How does Alteryx, Inc. compare to Software & Cloud Services software peers?

    Alteryx, Inc. (AYX) earns an institutional Software Quality Score of 88/100 (Grade A+ — Elite SaaS Compounder). Across its Software & Cloud Services peer group (NOW, WDAY, CRM, DDOG, SNOW), the cohort trades at a median EV/TTM Revenue multiple of 10.8× and a median gross margin of 78.2%.

    How does Stock-Based Compensation (SBC) impact Alteryx, Inc. (AYX)'s valuation?

    Alteryx, Inc. recorded $71.6M in TTM stock-based compensation (13.2% of revenue). When treating SBC as a cash-equivalent compensation expense, Alteryx, Inc.'s SBC-adjusted free cash flow yield is 1.5%, scoring 16/25 on our Shareholder Dilution Friction pillar.

    Section 8 · Sector Coverage Universe

    Related Software & Cloud Services Equity Research Reports

    View All Coverage
    NOWServiceNow, Inc.
    DCF Valuation, Rule of 40 & SEC Filing Teardown
    WDAYWorkday, Inc.
    DCF Valuation, Rule of 40 & SEC Filing Teardown
    CRMSalesforce, Inc.
    DCF Valuation, Rule of 40 & SEC Filing Teardown
    DDOGDatadog, Inc.
    DCF Valuation, Rule of 40 & SEC Filing Teardown
    SNOWSnowflake Inc.
    DCF Valuation, Rule of 40 & SEC Filing Teardown
    HUBSHubSpot, Inc.
    DCF Valuation, Rule of 40 & SEC Filing Teardown

    Model Alteryx, Inc. (AYX) Live in the Autonomous Financial Engine

    Stress-test Alteryx, Inc.'s revenue growth, gross margin, R&D capitalization, and WACC assumptions in real time, or retain Golden Door Asset for institutional M&A and software diligence.

    Open AYX Interactive 3-Statement ModelRetain Institutional Research Advisory

    Research only — not investment advice. Figures are sourced from public SEC EDGAR Form 10-K and 10-Q filings and institutional modeling assumptions. Past performance is not indicative of future results.